top of page
Search

How to keep your marketing alive?

  • Writer: Aladine Guettaf
    Aladine Guettaf
  • Jun 5, 2023
  • 2 min read


We've all wondered where the products or ads we saw so often a few months ago have gone!

Are they still alive or have they disappeared forever? Perhaps we'll never know


True marketing is marketing that stays with us! It maintains its regularity and evolves over time!

As the saying goes: don't forget your audience so they won't forget you.

If you want to make history you have to be present in the future.


So, enough philosophy, let's get down to business!


5 essentials to stay alive in the marketing world:



Here are 5 ways to maintain a dynamic marketing strategy:


1 - Leverage social media: Social media is the party of the digital world, so make sure you're part of it.

It's important to be regular and relevant. Engage with your followers, respond to comments and publish content that sparks conversations.

It's one of the best ways to stay in touch with your community, and even add more to the list.


2 -Stay adaptable: Adaptation is like that spontaneous dance move that keeps you from stepping on anyone's toes. I can't resist adding my humorous philosophy.

So, be adaptable, embrace new technologies and adjust your strategies accordingly. Just like life, the marketing landscape can change overnight.


3 - Embrace storytelling: Humans love stories like they love a good Netflix binge. It's easier to remember a story you've been told than the name of the person you met at the coffee shop yesterday.

So use storytelling techniques to connect with your audience emotionally. Share with them narratives that tug at their heartstrings, make them laugh, or leave them inspired. Remember, it's not just about selling a product, it's about weaving a memorable tale.


4 - Stay authentic: Fake it and you will never make it.

Authenticity is the golden ticket to winning hearts and minds. Be genuine in your brand messaging, voice, and interactions. Embrace your quirks, be transparent, and show your human side. After all, people connect with realness, not with a perfectly polished corporate facade.


5 - Test and analyze: I know you hear this a lot, but that's okay, because it's very important. If we don't analyze our dance steps at the beginning, we can't know if we're doing them right or if people think they're cool. I don't know why I talk too much about dancing!


Marketing is an ongoing experiment. Try out different strategies, A/B test your campaigns and analyze the results to optimize your efforts. Like a mad scientist in a laboratory, never stop experimenting until you find the formula that works best for your brand.




So, I hope you've understood all this and haven't just been concentrating on the dance steps.


Marketing isn't a one-day or one-month affair, it's an adventure that can last for years. So it's up to you to make it last as long as possible - if you want to, of course - while enjoying the journey.

 
 
 

2 Comments

Rated 0 out of 5 stars.
No ratings yet

Add a rating
Guest
Jun 05, 2023
Rated 5 out of 5 stars.

Well done 👌🏻

Like
AllaEddine Guettaf
AllaEddine Guettaf
Jun 06, 2023
Replying to

Thank you 🙏

Like
bottom of page